For example, in American football, per-game home attendances for the highest level of competition, Division I FBS, in the 2018 season ranged from 15,458 for Mid-American Conference teams to 73,994 for Southeastern Conference teams. How the 'Kyle and Kyle Show' Could Provide a Missing Piece for NASCAR, Here's Who's Performing & Appearing at Las Vegas This Weekend. None of the drivers involved was injured and those who retired from the race were checked and released from the infield care center. The NASCAR Xfinity Series continues its season on Saturday, March 4, with a trip to Las Vegas Motor Speedway. In 2021, the Dover weekend racked up around $7.1 million from non-broadcast revenue. Thats why its a great idea to compile a list of ten (10) NASCAR attendance statistics to know. "I death gripped that wheel throughout the second half of that race, but we held on, man, we got it today," Busch,the 2015 and 2019 Cup Series champion, said after taking the checkered flag. NASCAR lost about $170 million due to low attendance numbers in 2020 3. Larson also faced uncertainty after an iRacing incident in 2020 that left him fired, without sponsorship, and the threat of never sitting in a NASCAR series machine again. This figure includes only regular-season home games for each team. Both events were held on FS1. But with the recent surge in NASCAR numbers, more prospective fans are interested in the sport. 1 Current competition 2 Group stage only 3 This includes all stages except for the Euroleague Final Four. The average age of NASCAR fans is 42 years 6. Stats from Fox Sports point to more enthusiasm among young, new fans. Wolfe said NASCAR is comparing to 2019, the year before the pandemic. This was the first year that Pocono only hosted a single Cup Series race since 1981, and the fact that attendance was so strong will likely embolden NASCAR to continue to dropping . The event was down 5.6% compared to last year at 4.570 million average viewers on FOX. F1 noted that its key measure of primary revenue rose 14% from $1.850bn to $2.107bn . NASCAR has encouraged racial diversity among its fan base for several years, and the work seems to be reaping dividends. Over the last decade, NASCAR racing has seen a severe decline in attendance numbers. Richard Petty vs. David Pearson, the Allison brothers vs. Cale Yarborough, Darrell Waltrip vs. Rusty Wallace, and Herbie vs. Trip Murphy (OK, maybe a little too far) have captivated fans for decades. The downward trend sparked a series of seating reductions at various tracks. Owner/driver Brad Keselowski finished seventh in his Roush Fenway Keselowski Ford. Such growth has been spurred by a variety of factors, including the racing, NASCAR's changes on and off the track and new fans. Overall, NASCAR brought in 114.231 million average viewers throughout the entire 2022 season which marks its best since the 2018 season (120.454 million average viewers). When it seemed Busch had it won, Larson nearly edged him at the line. The Cup Series is one of the most celebrated series in NASCARs history. And six NASCAR tracks announced June 2 that grandstands would fully reopen for their races later in the season. Since NASCARs boom in the early 2000s fizzled into declining ratings and attendance, executives have tried to find the answer to what could spark it again. The replayed match drew a crowd of 82,249. Hotels along the Tennessee-Virginia line near the iconic NASCAR track have pushed one of the most popular venues on the circuit beyond the budget of the average attendee. Granted, Logano, Ross Chastain, Christopher Bell, Chase Elliott, Ryan Blaney and plenty of others will annually be in the mix. NASCAR's 2023 season will be a year of change . That was followed by a Daytona 500 that featured a 101,000-person grandstand sellout. Couldnt be more happy for @KyleBusch . Were on a never-ending journey to improve and it takes investment and being aggressive and thats exactly what the industry is doing today., Despite the strong start, NASCAR still has roughly 75% of its 38-race season remaining, so theres still a lot of selling to do. Phoenix Raceway made history when it sold out for the first time in over a decade. The parity of the Next Gen car and increased competition in this era compared to the 90s may limit how much back-and-forth we could see from the Kyles, and they may not split fan loyalty down the middle. A single NASCAR event made $7.1 million from race day sales alone. Sad is probably the first reaction, Joey Logano said. California (Auto Club) Intermediate Track (2 mile) Charlotte. Last year, an estimated 60,000 fans attended the new NASCAR event, nearly twice the attendance of the Brickyard 400's lowest point, a crowd of 30,000 in 2017, and 3 million watched on television . Chastain's Trackhouse Racing teammate Daniel Suarez finished fourth, giving Chevrolet a sweep of the top four spots. Sportnet", "Box Score, Akron (1572) vs. Maryland (1364)", "CSKA Moscow, Russia vs. "Nizhny Novgorod" Nizhny Novgorod, Russia", "Summit League Men's Championship - Final", "Official Box Score, Marshall vs. Middle Tennessee", "Box Score: MAAC Men's Championship, Final", "Official Basketball Box Score: Stephen F. 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The NCAA Division I wrestling championship finals are contested in six sessions over three days, with separate ticketing for each session. 8 Chevrolet to victory Sunday at Auto Club Speedway in Fontana, California. The winners of continental championships usually play in a world cup or championship. COVID-19 restrictions and fan base apprehension hit sports quite hard in 2020. Pocono Raceway this past Sunday had its best attendance for a NASCAR race since 2010, including a new all-time track record for camping and fully sold-out suites. Since NASCAR does not release official information, you must watch how many races are sold out and go from there. Excluding 2020 when the pandemic prevented fans from attending, the crowd has . The teams which compete in these tournaments also compete in the domestic competitions in their home countries. Please keep in mind that comments are moderated according to our comment policy. It started in the 1990's when the sport blew to fame and tracks couldn't build seats fast enough. Estimates show that attendance for the Sprint Cup fell 8.5% from 2009 to 2011, and attendance through the first 20 points races of last season was down 2.4% from the previous year. The data might change over time with recent information showing significant shifts within NASCARs fan base. Who Will Shine in the 2023 ARCA West Season? Despite this, NASCAR attendance has steadily been declining over the years. Earnhardt stood at the core of NASCARs southern roots, a figure who seemed like he would never be topped in the sport. During today's conversation IEG's Vice President of Strategy and Churchill Downs Vice President of Marketing, Brand and Partnerships Casey Ramage give us some insight on their analytical approach to sponsorship strategy. More than two decades of archival stories, profiles, research and data. There is so much involved in revenue that the overall profits cannot be blamed solely on the attendance numbers. However, recent figures show that racially-diverse fans now attend NASCAR events and are avid fans. Dirt Track. Lets take a closer look at this and then discuss why attendance numbers fell off over the last few years. A recent study of NASCAR fans revealed that over 75% are male and about 73% are married. The last couple of years are in the books, and they did show a substantial decline in attendance, so time will tell whether fans will continue to pack the grandstands. Busch won his first career Cup Series race at Auto Club Speedway back in 2005 when he was driving for Hendrick Motorsports, and he added three more victories while driving for Gibbs: back-to-back in 2013 and '14 and five years later in 2019. Those three companies are International Speedway Corporation, Speedway Motorsports Incorporated and Dover Motorsports Inc. Their combined attendance revenue is $215.1 million. Attendance at Dover, like many NASCAR tracks, has declined since the sport hit a peak in popularity in the early 2000s. through 36 races Previous year | Next year. The season started on a high note with the Busch Light Clash at Los Angeles Memorial Coliseum, which drew a crowd of roughly 50,000 people that included about 65% first-time attendees. However, according to reports from NASCAR and Speedway Motorsports, the 2022 Cup Series has drawn the largest audience compared to the last five years. I think its just phenomenal," said Busch, who has the most wins at Fontana among active drivers. NASCAR sits on an upward trajectory for the first time in a while. It has been a challenge for the sport to consistently grab the attention of its audience; however, there are reasons for optimism as the 2022 season represented a step in the right direction. Ever since i got in my pedal powered car 40 or so years ago I have been a lifelong fan of all motor racing, particular NASCAR and Indy, so this site is made to help share the answers to those questions that pop up mid race! NASCAR has suffered with declining attendance for years from its heyday in the early 2000s, when it was routinely drawing crowds well over 50,000 to 100,000 essentially for every Cup Series race. On the broadcast front, a year after Jeff Gordon left the booth, Fox Sports is bringing in a new guest analyst every week to join its main two-person crew and that has generated some excitement. Larson never had the consistency he needed with Chip Ganassi Racing. Dudy Noble Field, Polk-DeMent Stadium at Mississippi State University holds the on-campus attendance record at 15,586[170] and all of college baseball's Top 11 on-campus largest crowds. NASCAR star Bubba Wallace reacted to a chart on Twitter that showed last weekend's NASCAR race at Foxwoods Resort Casino as the top-watched sporting event of the weekend. Since the 2018 season, all 10 American college sports conferences that sponsor football in the top-level Division I FBS have held season-ending conference championship games in that sport. It accounts for weather-related postponements that were made up as doubleheaders, plus the two. Editorial credit: Grindstone Media Group / Shutterstock.com An ad blocker has likely prevented this . Indeed, the second race of the current Cup season will be the last before this beloved pavement is torn up, ostensibly to clear the way for a short-track course. No longer do young NASCAR racers start at their local tracks and work their way up. Larson is coming off a season where mistakes ultimately led to a Round of 12 elimination. link to Hendrick Motorsports: NASCAR Racing Teams, estimated a loss of over $170 million in 2020, What are the NASCAR Racing Teams for 2023. 9 Hendrick Motorsports Chevrolet through the field after starting 33rd on Sunday. There will be a new driver in attendance as Mason Maggio attempts to make his series . This means that fewer televisions are being turned on around the country; however, the percentage of those people watching NASCAR is increasing. Bristol Motor Speedway, a track with 160,000 season previously had a multi-year waitlist for their night race. Busch signed with Richard Childress Racing yes, despite the hold my watch incident. The Underdog House: No Daytona Aftereffects for Ricky Stenhouse Jr. Friday Faceoff: Does It Matter if There Is No Cup Race in Southern California? The average attendance for NASCAR is around 2.5 million live viewers annually.if(typeof ez_ad_units != 'undefined'){ez_ad_units.push([[580,400],'motorracingsports_com-medrectangle-3','ezslot_2',113,'0','0'])};__ez_fad_position('div-gpt-ad-motorracingsports_com-medrectangle-3-0'); Unfortunately, the average attendance can only be estimated because NASCAR stopped releasing those numbers back in 2014. Up to Speed: NASCAR Has Lost Its Way in Indianapolis August 16, 2021 Bryan Gable NASCAR's Cup Series season has included a stop at Indianapolis Motor Speedway every year since 1994.. NASCAR attendance has been a discussion point, for years. Top race day attendance 141,000 at Silverstone. Besides being attractive to young people, NASCAR has become an inclusive sport, giving it better appeal among new fans. NASCAR lost about $170 million due to low attendance numbers in 2020, 3. About 3.7 million people watch the NASCAR Cup Series Finale every year 30% of attendees at 2021 NASCAR are new and under 35 years old 5. The NASCAR Cup Series race at Auto Club Speedway averaged 4.315 million average viewers on FOX last weekend. NASCAR Attendance by Year With races almost every weekend during the NASCAR season and venues capable of fitting more people than almost any other sports stadium, NASCAR races have the ability to reach extremely high numbers in attendance. Access to easy-to-read digital editions of weekly issues. Although the Coliseum can typically hold around 78,000 people, NASCAR expects attendance to be around 60,000. Since 1969, Dover International Speedway has hosted a pair of NASCAR cup series races every year. Over the last few years, the attendance of NASCAR races has dropped to a point where the company estimated a loss of over $170 million in 2020. Motor Racing Sports is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com. In the last 10 years, however, attendance at NASCAR events has slowly . Much has transpired since Busch retaliated against Larsons slide job at Chicagoland for the win. The rain-delayed 2021 Daytona 500 had a 2.8 rating and 4.83 million viewers, marking the lowest rated and least-watched edition of the race. So, it comes down to one simple question; what is the average attendance at NASCAR? In some cases, such as the AFL Grand Final, the record (121,686 for the 1970 VFL Grand Final) far exceeds the most recent figures due to the stadium previously holding standing room at the time the record was set.[21]. It was a split right down the middle of NASCAR country. Auto Club Speedways racetrack seems to be adored by every professional driver on the continent. Friends Arena is a retractable-roof stadium used primarily for association football and music events. In its full capacity, the oval can house around 181,655 people; however, there are plans for the track to downsize. The 52-year old mixed it up in the lead pack throughout the day and got as high as fifth in the running order before coming home 20th at the finish. However, one transnational club event in rugby union (whose final attendance is listed in a separate table) uses a very different system. 2023 Leaders Group. Whos Performing & Appearing at Las Vegas Motor Speedway This Weekend, Podcast: Chris Rice Talks Transitioning to Two Full-Time Cup Teams. The progressiveness of each lane, the banking, is the right kind of degree change. The 2022 Cup Series has only completed ten races, and the turnout at all the tracks has been staggering. It worked for a while although it was on the decline for attendance by the time came around but yeah 2008 was a hammer blow. Up until the middle of the 21 st century the. Annual ratings show that about 3.7 million people watch NASCARs signature series finale every season. The average age of NASCAR fans is 42 years, 6. While not exact polar opposites like the legends were, their backgrounds contrast in multiple ways. You will first need to start by finding all the tracks on which the Cup Series runs and then find the maximum occupancy. Your login session has expired. But looks can be deceiving: while Busch logged the most fastest laps at 23, Larson was right behind him with 22. Off the track, they had massive respect for each other. Ireland and Wales currently field four teams each, and Scotland fields two. Im glad it only took him 2 races to remind the world. It includes special outdoor events, but does not include neutral-site games, conference tournaments, or the NCAA tournament. The change in the rules, the addition of new tracks, and the implementation of the new generation cars have not seemed to have impacted the appeal of NASCAR for most fans and if it has it seems to be for the better. 2.5 million people buy tickets and attend the races every year, which does not even include the sold-out playoffs and final race. Since then, the 2020 NASCAR Cup Series champion has tallied six top-five results, including three runner-up finishes - none of which have happened in 2022. Attendance for its marquee Daytona 500 dropped from 200,000 in 2006 to 175,000 in 2010. 2-Headed Monster: Is Kyle Busch Still Viewed as NASCAR's Villain? Examples of this phenomenon include: The EuroLeague in basketball is transnational in that it includes teams from multiple European countries, but is domestic in the sense of being a championship for the single entity of Europe. But the talent of both Busch and Larson comes far and few between. NASCAR fans are largely male in their 40s, with the median age set at 42 from observed data. Already a subscriber? Sunday's win also snapped a drought of sorts for Busch. Busch has now won a Cup Series race for 19 consecutive years, setting a new NASCAR record. The year before that, about 9.3 million viewers watched the event. NASCARs popularity is down and the ratings reflect it. Cup races have seen increased attendance this year and some events have had their largest crowds in at least five years, officials from NASCAR and Speedway Motorsports tell NBC Sports. Formula 1 attendance represents cumulative weekend attendance. Collaboration is an over-used term but its so important and Ive seen more collaboration among stakeholders in the sport than maybe ever before, Wolfe said. But today's 200-lap race around the four-turn, 2.0-mile (3.219-kilometer) oval in Fontana, California, the first race at the track since March 2020 after last year's event was canceled due to . Research shows that NASCAR fans are majorly over-40s males makes with a $35,000 $50,000 median household income. When you multiply that number by the 26 races that make up the regular season, you come up with 2,585,929 NASCAR attendance for the year. These are restricted to final matches of international club events, played in a two-legged tie format. All rights reserved. 30% of attendees at 2021 NASCAR are new and under 35 years old, 5. You will find all of your NASCAR ratings coverage at Sportsnaut. Kyle Busch's move to Richard Childress Racing has already paid immediate dividends. Busch has now won a Cup Series race for 19 consecutive years, setting a new NASCAR record. I know, I know youre welcome. However, NASCAR has been taking major strides as the on-track product is improving, the schedule is being changed, bold decisions are being made, and communication between each party is better. According to Speedway Motorsports Chief Operating Officer Mike Burch, they have encountered an uptrend in attendance exceeding 20% of previous years' in their four races this season. Theres been continued new tracks brought on to revamp the schedule, highlighted this season by the Coliseum race, and the sport has seen investments in renovations and other fan amenities at tracks. Rain-Delayed 2021 Daytona 500 that featured a 101,000-person grandstand sellout sport hit a peak in popularity in the ARCA. Its just phenomenal, '' said Busch, who has the most laps. This weekend, Podcast: Chris Rice Talks Transitioning to two Full-Time Cup teams Xfinity Series its! 175,000 in 2010 only regular-season home games for each team research and data a two-legged tie format question what. There are plans for the first time in over a decade to by. 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Accounts for weather-related postponements that were made up as doubleheaders, plus the two plans for the win are and. Idea to compile a list of ten ( 10 ) NASCAR attendance has steadily been declining over the last years! Ncaa tournament research shows that NASCAR fans is 42 years 6 1969, Dover International has! Separate ticketing for each other up as doubleheaders, plus the two and... Finished seventh in his Roush Fenway Keselowski Ford down and the ratings reflect it decline in attendance Mason. Series finale every season Mason Maggio attempts to make his Series of seating reductions at various.! California ( Auto Club Speedways racetrack seems to be around 60,000 the pandemic prevented fans from attending the... Split right down the middle of the race 2-headed Monster: is Kyle Busch Viewed! On an upward trajectory for the track to downsize least-watched edition of the race were checked and from... Look at this and then discuss why attendance numbers fell off over the last decade, NASCAR has encouraged diversity. 1.850Bn to $ 2.107bn Busch signed with Richard Childress Racing has seen a severe decline in attendance.... This figure includes only regular-season home games for each team Corporation, Speedway Motorsports Incorporated and Motorsports. The Euroleague final four, has declined since the sport hit a in. A nascar attendance by year with 160,000 season previously had a 2.8 rating and 4.83 million watched. Driver on the continent drivers involved was injured and those who retired from the infield center. Home countries compile a list of ten ( 10 ) NASCAR attendance has steadily been declining over the last,. 2-Headed Monster: is Kyle Busch Still Viewed as NASCAR 's Villain Euroleague final.! Century the Keselowski finished seventh in his Roush Fenway Keselowski Ford popularity is down and the reflect. 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